Barnegat Ready to Think Pink This Month

May 01, 2018
File Photo by: Jack Reynolds Barnegat’s Pink Ambulance

If you see a pink first aid squad vehicle in Barnegat Township this month, don’t worry, your eyesight’s fine. That’s just one of numerous ways the township is supporting its participation in Hackensack Meridian Health’s “Paint the Town Pink” campaign, which spreads awareness of the essential role of the annual mammogram as a tool of early detection in the fight against breast cancer. The objective is to alert women 40 and older that it’s time for regular mammography screenings.

Meridian’s campaign began in 2007 in Monmouth County, and currently, more than 80 communities are participating statewide. For the month, the town will informally adopt the name of “Barne-pink-gat.”

“We extend from Montville (Morris County) to Little Egg Harbor Township,” said Kylie Stanger, marketing specialist for Southern Ocean Medical Center in Manahawkin and campaign co-chairwoman.

Stanger said businesses are encouraged to adorn their shops with pink colors, often using ribbons, bows and other objects. She said participating stores would also be given kits that include educational and informational brochures about breast cancer and other health issues to display on the premises.

Carol Holmes, marketing representative for Health Village Imaging, said her company is providing some 250 bows and ribbons for participating Barnegat businesses.

“The Barnegat chamber of commerce  has volunteers to help us,” said Holmes.  

The Barnegat Township Committee recently adopted a resolution supporting the campaign. In past years, the municipal building was aglow in pink lights at night, and pink signs and decorations adorned the meeting room.

“We’re mainly focusing on the importance of the mammograms,” said Holmes. “That has been the main concern since Meridian started this campaign.”

For more information, call Holmes at 609-290-8936 or log onto paintthetownpink.com. —E.E.

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