Help Paint Manahawkin Pink for Month-long Mammogram Awareness Event

Mar 29, 2013

Southern Ocean Medical Center urges Stafford residents to transform Manahawkin into “Pinkahawkin” for the month of May, by dressing up homes, schools, businesses, yards and cars in the color pink to bring awareness to the need for women 40 and older to schedule their mammogram screenings for breast cancer detection. But, more than that, the pink-ness symbolizes a passion for taking part in a community-wide effort to support the beloved women in everyone’s lives.

“Paint the Town Pink” has been a tradition in Monmouth County – Red Bank becomes “Pink Bank” each May – since 2007. At the same time, donations are being accepted at the hospital to help uninsured and underinsured women to get their screenings. Additionally, a special “pampering day” event, date yet to be determined, is being planned for women to come to SOMC to receive a free hand and foot massage when they get their mammogram.

“What began as an idea seven years ago has been transformed into a grassroots initiative that is changing lives in very tangible and meaningful ways,” according to Meridian Health. For more information about Paint the Town Pink, visit  —V.L.

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